The School of
BEING YOU
A Transformational Coaching Experience
Where You Explore the Science and Art of
BEING YOU and Authentically Become Who You
Want to Be!
"For High-Achievers Who Seem to Have It All,
Yet are Frustrated and Feel thatSomething Essential is Missing
But You Just Can't Put Your Finger On It"
Discover What That Is!
Learn About Your Microculture and How It Impacts Who You Are, Extend Your Healthspan,
And Uncover the Framework for Creating a Life of
Real Health and Happiness!
You Can Do It
We'll Show You How!
Get SOBY Coaching
At The School of
BEING YOU
Where You Explore
Who You've Been,
Who You're Being,
And How to Become
Who you Want to BE!
For a Vibrant
Life | Health | Wellness |
Family | Career
Welcome to SOBY Coaching
Welcome to
The School of
BEING YOU
Welcome to
The School of Being You
A Transformational Coaching Experience
Where You Explore the Science and Art of Being You
And Authentically Become Who You Want to Be!
"For High-Achievers Who Seem to Have It All,
Yet are Frustrated and Feel that
Something Essential is Missing
But You Just Can't Put Your Finger On It"
Discover What That Is!
Learn About Your Microculture and
How it Impacts Who You Are,
Extend Your Healthspan, and
Uncover the Framework for Creating a Life of
True Health and Happiness!
You Can Do it, We'll Show You How!
Get SOBY Coaching
At The School of BEING YOU
Where You Explore Who You've Been,
Who You're Being,
And How to Become Who You Want to BE!
for a vibrant
LIFE | HEALTH | WELLNESS | FAMILY | CAREER
You Have the Power, We Help You See it!
First-Time Guests Schedule a Complimentary Mini-Session with Coach B
Meet Coach B!
Hi, I’m Coach B—Bertha Hernandez, Founder, CEO, and Master Coach at The School of Being You--affectionately known as SOBY Coaching.
I am passionate about helping YOU break free from the disempowering microculture that causes overwhelm, overcommitment, and lack of fulfillment, and guiding you to design a healthy, satisfying personal and professional life that you truly love.
What makes me tick?.. Curiosity and Making Things Better!
From a very young age, I’ve been inquisitive about everything under the sun: How is this made? How does that work? What if it's done this way? But the one question that has intrigued me the most is:
"Why do people do what they do?"
This curiosity was shaped by the duality in my youth—home was a place of uncertainty and dysfunction, masked by a pleasant outer facade, while school and community offered me growth, opportunity, structure, and many genuinely kind people. I realized that environments mattered.
My curiosity led me on an interesting professional journey, beginning with engineering, where I learned programming, about materials, and how to design anything. Later moving into interior design, I explored environmental design and how materials, light, color, and space influence our circadian rhythms and overall well-being. Years later, that led to pursing coaching and getting certified at The Life Coach School, The Institute for Integrative Nutrition, and the Biocognitive Science Institute to understand the deeper reasons behind why people do what they do.
I founded The School of Being You, where we explore the Science and Art of Being You and combine my diverse background and expertise to serve you as a Transformation Coach and Mentor, guiding you to the life you desire and a life you love!
Meet Coach B!
Hi, I’m Coach B— Bertha Hernandez, Founder, CEO, and Master Coach at The School of Being You--affectionately known as SOBY Coaching.
I am passionate about helping YOU break free from the disempowering microculture that causes overwhelm, overcommitment, and lack of fulfillment, and guiding you to design a satisfying personal and professional life that you truly love.
What makes me tick?.. Curiosity and Making Things Better! From a very young age, I’ve been inquisitive about everything under the sun: How is this made? How does that work? What if it's done this way? But the one question that has intrigued me the most is:
"Why do people do what they do?"
This curiosity was shaped by the duality in my youth—home was a place of uncertainty and dysfunction, masked by a pleasant outer facade, while school and community offered me growth, opportunity, structure, and many genuinely kind people. I realized that environments mattered.
My curiosity led me on an interesting professional journey, beginning with engineering, where I learned programming, about materials, and how to design anything. Later moving into interior design, I explored environmental design and how materials, light, color, and space influence our circadian rhythms and overall well-being. Years later, that led to pursing coaching and getting certified at The Life Coach School, The Institute for Integrative Nutrition, and the Biocognitive Science Institute to understand the deeper reasons behind why people do what they do.
I founded The School of Being You, where we explore the Science and Art of Being You and combine my diverse background and expertise to serve you as a Transformation Coach and Mentor, guiding you to the life you desire and a life you love!
You Have The Power,
We Help You See It!
You Have the Power, We Help You See It
Introductory Programs
What Does My Biological Age Mean?
Discover how your biological age differs from your chronological age and what it reveals about your healthspan. This consultation provides personalized insights to help you understand and improve your body's vitality and longevity.
Exploring What’s Next
Prepare for your next major life transition with clarity and confidence. This program guides you through self-reflection and actionable steps to navigate change and design a future aligned with your true desires.
Update Your
Microculture
Are you ready and coachable? This program helps you attract meaningful connections, align with your values, and build a supportive network that fuels your growth
Leaving the Default Life
A Program
to Clear Up, Clean Out, and Create a Framework for Intentional Living
It’s Your Turn to Love Yourself
A Program on
How to Give Yourself
What You Need Too
How to Be You Authentically
Embrace your true self and thrive through a transformative journey using
The SOBY Method.
This program empowers you to shed limiting beliefs, reconnect with your core values, and live confidently and vibrantly as your most authentic self.
What's My Purpose?
Find clarity and direction with this transformative program. Dive deep to uncover your true purpose, align with your passions, and create a meaningful path forward. Step into a life where each day feels intentional and fulfilling.
For Information About These and Other Programs
contact us
theteam@theschoolofbeingyou.com Call/Text 619.616.5298
You Have the Power We Help You See It
Feeling stuck in overwhelm? Do you want to enjoy your life again?
The School of Being You is here to help you move from feeling burdened
to living a life you truly love!
Welcome to SOBY! We're here to support and guide you every step of the way.
INTRODUCTORY PROGRAMS
What Does My Biological Age Mean?
Discover how your biological age differs from your chronological age and what it reveals about your healthspan. This consultation provides personalized insights to help you understand and improve your body's vitality and longevity.
Exploring What’s Next
Prepare for your next major life transition with clarity and confidence. This program guides you through self-reflection and actionable steps to navigate change and design a future aligned with your true desires.
It’s Your Turn to Love Yourself
A Program on
How to Give Yourself
What You Need Too
How to Be YOU Authentically
This Program Utilizes The SOBY Method to Transformation
What’s My Purpose?
A Program to
Clarity on Your Life’s Direction
Leaving the Default Life
A Program to Clear Up, Clean Out, and Create a Framework for Intentional Living
Update Your Microculture
Are you ready and coachable? This program helps you attract meaningful connections, align with your values, and build a supportive network that fuels your growth
For Information About
These and Other Programs
Contact Us at
theteam@theschoolofbeingyou.com
Call / Text 619.616.5298
Discover
The SOBY Method
Our Mission & Values
Our Mission is PEOPLE...You Matter!
SOBY was created to inspire a movement for
better living that extends into the community. Our goal is to cultivate vibrant individuals by shining a light on the hidden influences of microculture that shape our lives. We equip you with the tools to forge your own path.
We prioritize freedom to be authentically you, having personal agency, and valuing people and relationships, all while striving for the 4-wins outcome—your success, my success, the community's success, and the world's success.
Everything we do is grounded in these principles. Our mission is clear: to support you in creating a life that is genuinely and authentically you...
A LIFE YOU LOVE!
Our Mission & Values
Our Mission is PEOPLE...You Matter. SOBY was created to inspire a movement for better living that extends into the community. Our goal is to cultivate vibrant individuals by shining a light on the hidden influences of microculture that shape our lives. We equip you with the tools to forge your own path.
We prioritize freedom to be authentically you, having personal agency, and valuing people and relationships, all while striving for the 4-wins outcome—your success, my success, the community's success, and the world's success.
Everything we do is grounded in these principles. Our mission is clear: to support you in creating a life that is genuinely and authentically you...A LIFE YOU LOVE!
Are You Ready To Design The Life You Love?
Photo by Milan Kovacevic
Are You Ready?
Photo by Milan Kovacevic
What They're Saying
Dasha H.
Become The Best Version of Yourself
"Coach B has a knack for providing a safe space and providing an opportunity to explore thoughts and feelings without judgement. Her coaching techniques are nothing short of transformative. I gained valuable insight into myself and my goals. With B's help I was able to gain a better sense of purpose and achieve a joyful life. If you want to become the best version of yourself, reach out to Coach B."
Reba L.
She Models Her Life Based On The Practices
"Coach B is an excellent listener, reflects back beautifully, and provides tangible feedback. She recommends helpful exercises for advancing towards one's goals. Importantly, she models her life based on the practices for which she advocates!"
Danae Z.
She Guides You Along Your Path
"Coach B has a unique way with people. She has a calming spirit and makes you feel at ease and safe. She is genuine and non-judgmental; a keen listener who seeks your interest and validates your feelings. To me, she’s more than a coach, she’s like a wise older sister. With the pearls of wisdom she imparts, she guides you along your path."
What They're Saying
Dasha H.
"Become The Best Version of Yourself"
"Coach B has a knack for providing a safe space and an opportunity to explore thoughts and feelings without judgement. Her coaching techniques are nothing short of transformative. I gained valuable insight into myself and my goals. With B's help I was able to gain a better sense of purpose and achieve a joyful life. If you want to become the best version of yourself, reach out to Coach B."
Reba L.
"She Models Her Life Based On The Practices"
"Coach B is an excellent listener, reflects back beautifully, and provides tangible feedback. She recommends helpful exercises for advancing towards one's goals. Importantly, she models her life based on the practices for which she advocates!"
Danae Z.
"She Guides You Along Your Path"
"Coach B has a unique way with people. She has a calming spirit and makes you feel at ease and safe. She is genuine and non-judgmental; a keen listener who seeks your interest and validates your feelings. To me, she’s more than a coach, she’s like a wise older sister. With the pearls of wisdom she imparts, she guides you along your path."
Lamya A.
"I Felt Heard, Understood, Validated"
"In the past, when a friend had mentioned hiring a life coach ... I was like What? Why?
I didn't quite understand the need to be coached in life.
WAS I WRONG.
Regardless of where you are in your life, this would be one of the most valuable time spent that I not only recommend but is an experience that's much needed.
Spending time with Bertha has completely transformed the way I see things. It has re-charged me. It has confirmed so much of what I was doing and rethinking of other elements that needed to be changed.
She's very intuitive and brings so much of her own valuable life experiences that I felt heard, understood, validated and most of all very relatable.
Bertha's raw coaching digs at the essence of what really matters and her authentic wit and wisdom that she injects into the session brings out her liveliness and the depth of her presence.
I am so grateful...I appreciated her encouraging mentorship style."
Tee A.
"I Am Now a Strong-minded, Ambitious, Independent Person."
"This six-week life coaching course has been incredibly helpful for self-care and motivation.
I've learned the difference between a therapist and a life coach. While I have been seeing a therapist to address my toxic relationship, seeking the guidance of a life coach has also helped me gain a deeper understanding of what has been happening in my relationship."
Danae Z.
"Her Guidance Came at Such a Pivotal Point in My Life"
"I had the privilege of being coached by Bertha as I navigated my next chapter of my life. Her guidance came at such a pivotal point in my life. I was feeling lost, alone, and unsure of my next step.
Through her support and intuitive intel, I felt extremely supported.
I left the program feeling confident in where I was going with a whole new sense of purpose. We went over some blockages going on in my life and I felt extremely comfortable opening up and being vulnerable. Her messages throughout the week brought me joy and opened up conversations/possibilities that I did not even know was possible! I am so grateful for all the immense support, guidance, and insight Bertha has shown me throughout our weeks together! If you feel stuck in your life this is the program for you and Bertha is the
perfect coach to bring you that clarity you are searching for! She’s the BEST!"
The SOBY Method
Discover You
Design Your Life
Thrive in Community
Design the life you love!
Let's Go!
Design the life you love!
Let's Go!
Who Are You Being?
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Contact us
theteam@theschoolofbeingyou.com
The School of BEING YOU
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